Sony Electronics Singapore has partnered with Crypto.com to accept USDC payments on its official online platform, Sony Store Online.

Customers in Singapore can now use the U.S. dollar-pegged stablecoin to make direct purchases through Crypto.com Pay.

This makes Sony Electronics the first consumer electronics brand in the country to integrate direct crypto payments via the platform.

The initiative is part of Sony’s efforts to diversify its payment options and keep pace with the growing adoption of digital currencies.

The company said it plans to expand support to other cryptocurrencies in the future, allowing users to make purchases directly from their crypto balances.

To mark the launch, Sony is running a promotion until 30 April 2025 for users paying with Crypto.com Pay.

Customers who spend at least S$100 may receive a 20 USDC credit, limited to the first 150 users, while those who spend S$300 or more may receive a free LinkBuds speaker, limited to the first 50 users.

Shoppers who meet both criteria may qualify for both rewards, subject to availability.

Crypto.com reports that it has over 140 million users across 90 countries.

“We’re pushing to make paying in crypto more mainstream and partnering with a well-established and forward-thinking brand like Sony Electronics Singapore further raises awareness of how simple it can be to pay for everyday goods and services using crypto.

This payment integration will not only benefit our users by giving them another way to utilise their crypto in the real world, but we believe adding a new and streamlined crypto payment method will also broaden SES’ customer base.”

said Chin Tah Ang, General Manager of Singapore, Crypto.com.

Featured image credit: Edited from Freepik