As green finance gains traction, the financial industry is waking up to the idea that the economy doesn’t have to destroy the planet. It is a trend the financial sector can no longer afford to dismiss. In this report, Mambu surveyed over 6,000 consumers globally on their attitudes to green finance.

With the pressures of more sustainable lifestyles on the rise, it’s high time for financial brands to shift gears and understand how to win new customers while protecting the planet.

The latest Disruption Diaries report results are loud and clear: 60% of consumers say they would like every financial service they use to be sustainable.

However, over two-thirds think their current bank is guilty of greenwashing.

How can banks address this growing market, while fixing the communication gap with its users?