Grab Financial Group (GFG) has launched GrabMerchant Commerce, a webstore builder platform to boost sales and reduce operational work as well as payment risks for small and medium enterprises (SMEs).
The introduction of the webstore builder platform is a part of the expansion of its ‘Grow with Grab’ suite of products and features to empower small businesses across Southeast Asia.
By end October 2021, selected GrabMerchant Commerce merchant-partners can be accessed via the ‘Shopping’ icon in the Grab app, giving them exposure to millions of Grab users.
Additionally, the GrabMerchant Commerce platform also enables SMEs to scale by offering tailored support in areas such as marketing and brand development, as well as advanced operations such as automation, CRM, inventory, and logistics.
SMEs will also benefit from best-practice sharing among the growing community with advice from e-commerce specialists also accelerates growth for merchants.
GFG said that with the success of the pilot programme, GrabMerchant Commerce will be scaled up with more opportunities for merchant-partners to generate sales.
Since the May launch of the pilot programme in Singapore, over 500 merchants have signed up, reported that they averaged a 6X increase in sales from when they first started their online businesses, with 83% of them activating GrabPay.
GrabMerchant Commerce will be rolled out to Malaysia and the Philippines in 2022.