The digital revolution in Southeast Asia (SEA) is transforming consumer behaviour, with the region’s digital economy projected to hit US$1 trillion by 2030.
Digital payments are at the heart of this growth, offering consumers convenience, reliability, and efficiency.
By 2025, SEA’s internet economy—encompassing e-commerce, food delivery, and financial services—is expected to reach US$360 billion, driven by widespread adoption of digital wallets and flexible payment solutions.
However, the payment landscape in SEA is highly fragmented.
Merchants must cater to diverse consumer preferences, including local digital wallets like DANA, Touch ’n Go eWallet, and TrueMoney, while navigating currency, tax, and regulatory complexities.
Failure to accommodate these preferences often leads to abandoned transactions and lost revenue.
Antom, a leading merchant payment and digitisation services provider under Ant International, is tackling this complexity head-on.
It has established local acquiring capabilities across more than 40 countries and regions, including six core Southeast Asian markets—Indonesia, Malaysia, Singapore, Thailand, the Philippines and Vietnam. It enables merchants to seamlessly integrate a wide variety of payment methods and supports transactions in over 100 currencies.
Leveraging AI technology, Antom helps businesses ensure transaction security, streamlines foreign exchange risk management, lowers costs, and enhances operational efficiency through real-time payments and blockchain solutions.
Additionally, Antom empowers merchants to customise operations and refine customer targeting with AI-driven and privacy-computing tools.
Tackling Fragmentation with Unified Solutions

Managing diverse payment channels and methods can be complex for businesses.
Antom provides a single API to integrate multiple payment options with competitive pricing, unified settlement and requires minimal technical effort, allowing small businesses to manage payment systems efficiently.
In addition to Antom acquiring, Antom Payment Orchestration platform (APO) offers merchants a comprehensive SaaS solution to manage their entire payment infrastructure, simplify the process to connect with various payment methods and providers.
Through intelligent capabilities, APO can automatically direct transactions through the most efficient payment channels to maximize approval rates and provide detailed analytics to monitor performance and guide strategic decision-making.
Additionally, Antom Copilot, the first of its kind in the industry, acts as a smart solution advisor and operations assistant powered by advanced large language models (LLMs).
It enables merchants to implement, orchestrate and optimize payment methods end-to-end, and significantly reduces the payment method integration time.
Antom EasySafePay is a one-click checkout solution with 100% fault protection. It streamlines digital wallet payments procedures by enabling seamless transactions directly on the merchant checkout page, eliminating the need to redirect users to their wallet app.
Empowering Merchants with Tailored Industry Services

Antom tailors its payment solutions to meet the unique requirements of merchants in different industries, including digital entertainment, e-commerce, food and beverage, logistics, as well as travel and airlines.
In Southeast Asia, Antom works closely with its subsidiary 2C2P, a full-suite global payments platform.
2C2P offers businesses a single point of integration to over 400 regional and local payment methods and 600,000 alternative payment locations, supporting transactions across online, mobile, and offline channels.
Its payment orchestration platform, Payment Air Controller (PACO), addresses challenges unique to the airline industry, including managing currency conversion fees, optimizing transaction costs, synchronizing booking channels, mitigating fraud risks, and accommodating diverse payment preferences.
On January 7, Antom formed a partnership with AirAsia MOVE in collaboration with 2C2P, as part of a strategic alliance between Capital A and Ant International.
AirAsia MOVE, ASEAN’s leading travel booking app and the OTA platform business of Capital A, will integrate Antom and 2C2P’s advanced payment solutions, including payment orchestration and acquiring for cards and local payment methods.
These solutions will enable AirAsia MOVE to streamline payment options, lower cross-border transaction costs and operational expenses, and broaden its reach across the Asia-Pacific region and beyond, while providing customers with seamless and flexible payment choices.
Antom also announced a new collaboration with Booking.com, one of the world’s leading travel companies, on January 15, 2025.
The partnership aims to enhance the payment experience for travellers in key markets in Asia, including China’s Hong Kong SAR, Indonesia, Japan, Malaysia, Singapore, South Korea, Thailand, and the Philippines.
By offering over 40 payment options—including popular mobile wallets like Boost, GCash, GrabPay, Touch’n Go eWallet and TrueMoney—Antom empowers Booking.com to deliver a tailored customer experience while optimising payment acceptance and reconciliation.
This partnership will especially benefit smaller accommodation providers and holiday rentals that may lack access to traditional payment infrastructures, equipping them with innovative payment solutions to compete effectively in the global market.
Leading the Future of Payments

Antom’s offerings extend beyond payments to address broader business needs.
Its A+Rewards leverages AI and privacy-preserving computing to help businesses enhance brand visibility and improve user engagement.
By offering innovative tools for targeted and interactive digital campaigns with leading digital wallets across Asia, A+Rewards generates billions of annual marketing impressions for merchants.
Companies can use its diverse marketing toolkit to boost transaction conversions, attract new customers and increase user activity.
As the global digital economy grows, Antom and its subsidiary 2C2P, remain at the forefront of payment innovation.
By combining their advanced technology with a deep understanding of regional markets, they empower merchants to navigate challenges, seize new opportunities and thrive in a rapidly evolving landscape.