Author: Zhenya Winter, Head of Global Marketing – Financial Messaging at Bottomline

Author

Zhenya Winter

Zhenya has more than 25 years of experience in the Financial Services sector, specialising in payments over the last 12+ years. Her key focus areas within payments, messaging, and connectivity include real-time domestic and cross-border payments, payment verification, and ISO 20022. Zhenya is an ambassador for the award-winning Women of Fintech community, part of the organisational committee of Women in Alliances, a member of the prestigious 100 Women in Finance, is listed in the Innovate Global Women in Fintech Power List 2022 and was a one of three shortlisted for the European Women in Payments “Positive Disruptor of the Year Award” 2024.

The banking sector in Asia Pacific is filled with opportunity in 2022, whilst also facing intensified competition. Rapid infrastructure developments and emerging technologies coupled with the pandemic have accelerated digital adoption across the region. Industry wide initiatives, most notably the migration to ISO 20022, aim to improve the efficiency and security of real-time and cross-border payments. Many banks are already adopting ISO 20022 for all their payments infrastructures including SWIFT, BahtNet, RENTAS, RITS, CHATS, PhilPaSS and MEPS+. In short, regulations, deadlines and new technology combined make this a year for make or break propositions. Any financial institution taking a casual…

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