Amazon Web Services (AWS) has launched its first Innovation Hub in Asia Pacific, located at its corporate office in downtown Singapore.
The 8,000 square foot, multi-million-dollar facility is designed to help organisations across the region accelerate digital transformation through hands-on demonstrations of cloud and artificial intelligence technologies.
The hub features more than 50 real-world use cases developed with AWS, Amazon, and over 30 partners, covering sectors such as financial services, agriculture, manufacturing, and public safety.
Visitors move through three zones called Aspiration, Acceleration and Action, which conclude with a digital transformation roadmap developed using Vision Builder, a planning tool powered by Amazon Nova, AWS’s generative AI foundation models.
Featured technologies include an AI-powered fact-checking suite by ST Engineering, Goldman Sachs’ blockchain platform for capital markets, and a demo of Project Kuiper, Amazon’s satellite initiative aimed at expanding broadband access in underserved regions.
Other showcases include Amazon Rufus, a generative AI shopping assistant available in the United States, India and Japan; an agritech system by Singapore-based Netatech; a smart factory featuring digital twin technology and AI-powered shop floor assistants; and Amazon Robotics systems used in fulfilment centres.
Deloitte is also presenting AI solutions tailored for legal and regulatory agencies, continuing its long-standing collaboration with AWS.
AWS plans to host more than 1,000 business leaders and 200 tertiary students at the hub each year.
The exhibits will rotate regularly to reflect new technologies and evolving business needs.
The hub complements AWS’s global innovation initiatives, including the Builders Studio in Melbourne, the Generative AI Innovation Center, and the Gen AI Lofts previously held in Bengaluru and Seoul, with upcoming stops in Bengaluru and Osaka.

“The AWS Innovation Hub empowers our customers to convert big ideas into real business outcomes by combining our comprehensive cloud and AI technology, proven expertise from our network of over 140,000 partners worldwide, and Amazon’s unique culture of innovation.
Here at the hub, our customers can build practical roadmaps to solve the region’s most pressing challenges and opportunities in collaboration with AWS. From smart farming and personalized retail to emergency response and digitalized citizen services – the opportunities are endless, and we are excited to help accelerate the pace of digital innovation for the region.”
said Jaime Vallés, Vice President, AWS Asia Pacific & Japan.