Experian and Moneythor to Fuel Data-Driven Personalisation for Aussie FIsby Fintech News Singapore October 23, 2023
Experian, a global information services company and Australian credit bureau, has partnered with digital banking solutions provider Moneythor to provide Australian financial institutions with data-driven personalisation solutions.
The collaboration will leverage Experian‘s enriched transaction data and Moneythor’s data-driven personalisation engine to generate highly accurate and personalised insights, recommendations, and nudges.
This will help financial institutions to better understand their customers’ needs and provide them with more relevant and engaging digital experiences.
Jordan Harris, Head of Innovation at Experian A/NZ said,
“By leveraging our enriched transaction data, Moneythor can provide the most accurate insights to its banking and fintech clients’ customers.
For Australian banks facing the open banking era, they are focusing on meaningful engagement with their customers and I think we’ll see some great offerings as a result.”
Adam Gulden, Regional Sales Director A/NZ at Moneythor said,
“Delivering personalised and contextual experiences to customers across digital banking channels requires a rich source of augmented data.
By partnering with Experian and tapping into their data enrichment capabilities we can deliver engaging customer experiences, in real-time and at scale.”