AirAsia announced that it has rolled out a marketplace for financial products called ” airasia money” in Indonesia.
Integrated within the AirAsia superapp, airasia money is a marketplace for financial products that offers a wide range of affordable financial offerings such as insurance, investment opportunities, remittances and social fundraising while also educating its user base.
AirAsia has partnered with a number of financial platforms in Indonesia such as PasarPolis, Bareksa, Rumah Zakat and Wise prior to this launch.
The airasia money marketplace was first launched in Malaysia last year with continued expansions into other markets in the region.
Nadia Ikrana Hasanuddin, Head of airasia money said,
“Lokapasar Finance or Financial Marketplace is the latest consumer fintech service on the airasia Super App Indonesia platform that will make it easier for our customers, both those with and without access to financial services, to be able to compare various financial product offerings that are presented at a very affordable value.
Our services are designed to help users find satisfaction and achieve financial freedom and security while at the same time responding to the needs and lifestyles of today’s young Indonesians.”
Veranita Yosephine, President Director of AirAsia Indonesia said,
“Indonesia is actively growing its digital economy on a large scale, and especially financial technology. As a newcomer, we will continue to innovate and maintain our relevance to the needs of the market in Indonesia.
We see an opportunity to leverage our base and ecosystem and are committed to providing the most suitable options not only for travel and lifestyle offerings, but also for financial services.”