Relations between insurance companies and their clients are very specific and contain only a few touchpoints. Each of these situations is influencing the final perception of the provider. Knowing how the customers perceive their insurer, what in their opinion the company does well and what should be improved is crucial to best adjust the offering.

Here’s what you will find in our research report:

• Behavioral trends amongst insurance prospects and customers
• What impact the pandemic has on these two groups
• Reasons why some people aren’t insured
• What are preferred contact and policy purchase methods
• What customers think of their insurers
• The level of access to online portals amongst respondents
• Satisfaction ratings and factors influencing it
• Factors that attract to buy a policy from specific insurer